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Data as a Service Market 2020 – 2023: Global Leading Growth Drivers, COVID – 19 Analysis, Business Trends, Sales Revenue, Emerging Technologies, Industry Segments, Profits and Regional Study

Data as a Service Market Research Report by Forecast to 2023

Data as a Service Market Highlights:

The research report by Market Research Future (MRFR) emphasizes that the global Data as a Service market 2020 is poised to attain a considerable market valuation of USD 12 Billion by the end of 2023, at a whopping 39% CAGR over the review period.

The factors responsible for influencing the Data as a Service market are the increasing adoption of big data analytics across various industry verticals and rising demand for real-time data analytics. Data as a Service Market can be observed as a response to the growing quantity and diversity of data generated in today’s digital environment across various verticals. Users are consuming data across a range of systems and processes which can be employed to enhance the enterprise standpoint through valuable insights.

Moreover, organizations are progressively adopting real-time data analytics to gain valuable comprehensions from these databases. Furthermore, the market is also fuelled by the augmented adoption of cloud-based services in corporations. Current trends such as Bring Your Own Device (BYOD) and enterprise mobility are some of the promising opportunities in the DaaS market.

On the other hand, concerns regarding the privacy and security of cloud platforms which are involved in DaaS deployment along with numerous challenges due to data theft and cyber-attacks, and lack of procedural expertise in data as a service (DaaS), can challenge the growth of the market.

Competitive Landscape:

The top market players identified by MRFR in the global market are IBM Corporation (U.S.), Microsoft Corporation (U.S.), Facebook, Inc. (U.S.), Fair Isaac Corporation (U.S.), Mastercard Advisors LLC (U.S.), Alibaba Group Holding Limited (China), Oracle Corporation (U.S.), Google Inc. (U.S.), Bloomberg Finance L.P. (U.S.), LinkedIn Corporation (U.S.),, Inc. (U.S.), and LexisNexis Corporation (U.S.).

Other players in the market also include comScore, Inc. (U.S.), Equifax, Inc. (Canada), Experian plc (Ireland), Dow Jones & Company, Inc. (U.S.), FirstRain, Inc. (U.S.), Acxiom Corporation (U.S.), SAS Institute Inc. (U.S.), Twitter, Inc. (U.S.), Verizon Communications, Inc. (U.S.), and EMC Corporation (U.S.).

Market Segmentation:

The global Data as a Service market has been analyzed on the basis of deployment, organization size, end-users, pricing model, solution, and professional services.

  • On the basis of deployment, the DaaS market is segmented into the private cloud, public cloud, and hybrid cloud.
  • Based on the organization size, the global Data as a Service market is bifurcated into small and medium enterprises, and large enterprises.
  • On the basis of the end-user, the global DaaS market is segmented into BFSI, retail, healthcare, manufacturing, transportation, media & entertainment, I.T. & telecom, and others.
  • Based on the pricing model, the market is bifurcated into a volume-based pricing model and data type-based pricing model. The volume-based pricing model has been further divided into quantity based pricing and pay per use pricing.
  • On the basis of the solution, the market for DaaS is segmented into data warehousing, data migration, test data management, disaster recovery and backup solutions, and others.
  • Based on the professional services, the Data as a Service market is segmented into support & maintenance, implementation & deployment, and consulting.

Regional Overview:

The geographical overview global market has been conducted in four major regions, namely the Asia Pacific, North America, Europe, and the rest of the world (including Latin America and the Middle East and Africa).

North America is anticipated to dominate the data as a service (DaaS) market over the review period. North America contains a significant amount of unstructured data gathering owing to the digital revolution across the commercial and industrial sectors. Additionally, the early adoption of cloud-based deployment services in North America has made it easier for industrial verticals to opt for big data analytics to re-structure business functions and approaches.

Also, with the rapid development in data as a service, Asia Pacific is anticipated to grow at a momentous pace during the forecast period. Due to the growing adoption of cloud-based services and enormous opportunities across companies in the Asia Pacific countries, there is an improved scope for development in the data as a service (DaaS) market.

Table of Contents

1        Executive Summary

2        Scope of the Report

2.1       Market Definition

2.2       Scope of the Study

2.2.1    Research Objectives

2.2.2    Assumptions & Limitations

2.3       Markets Structure

3        Market Research Methodology

3.1       Research Process

3.2       Secondary Research

3.3       Primary Research

3.4       Forecast Model


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List of Tables

Table1 World Population by Major Regions (2018 To 2023)

Table2 Global Data as a Service Market: By Country, 2018-2023

Table3 North America Data as a Service Market: By Country, 2018-2023


List of Figures

Figure 1 Global Data as a Service Market Segmentation

Figure 2 Forecast Methodology

Figure 3 Porter’s Five Forces Analysis of Global Data as a Service Market


About Market Research Future:

At Market Research Future (MRFR), we enable our customers to unravel the complexity of various industries through our Cooked Research Report (CRR), Half-Cooked Research Reports (HCRR), Raw Research Reports (3R), Continuous-Feed Research (CFR), and Market Research & Consulting Services.


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