The global commercial satellite broadband market is set to touch the approx. valuation of USD 170 Million by the end of 2023, believes Market Research Future (MRFR).
The commercial satellite broadband market is expected to garner a growth rate of approximately 10% during the forecast period (2017–2023).
Growth Boosters and Key Challenges
Satellite broadband can be described as internet connectivity provided by the low earth orbiting or geostationary satellites. In the face of frequent advancements in Ka-band technology, satellite broadband services are gradually replacing the wired internet connectivity. The global commercial satellite broadband market is in high demand all over the world, given its ability to reach rural areas with no wire or other connectivity.
The satellite broadband connectivity is an expensive commodity however, its price is expected to reduce in the coming years because of advancements in the internet connectivity technology. The commercial satellite broadband market consists of a number of end-users such as hospitals, civil defense, education, public safety, and small enterprises. The satellite broadband connectivity offers a host of benefits in situations like emergency or natural disasters, where traditional internet connectivity doesn’t work as efficiently. It is even more beneficial for rural areas with limited internet connectivity during emergencies.
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Furthermore, despite the fact that the commercial satellite broadband market is expensive, various government bodies along with independent organizations are taking initiatives to develop affordable and faster internet connectivity with the introduction of monthly plans, pay per use plans, and yearly plans.
The worldwide commercial satellite broadband market consists of highly reputed players like Thaicom Public Company Limited (Thailand), Eutelsat S.A.(France), Inmarsat PLC (U.K.), Hughes Communications, Inc (U.S.), Speedcast International Limited (Australia), Dish Network LLC (U.S.), Avonline Satellite Solutions Ltd (U.K.), Skycasters LLC (U.S.), Iridium Communications Inc. (U.S.), Globalstar, Inc. (U.S.), EarthLink Holding Corp.(U.S.), ViaSat Inc.(U.S.), among others.
SpaceX is in the process of changing its satellite launch strategy which will help speed up the extent of its Starlink broadband service. It has set a goal of offering broadband in the Southern United States by late 2020.
Various aspects of the global commercial satellite market have been examined with respect to segments like component, frequency band, and end-users.
By component, the segments are satellite, gateway, antenna, modem, and network operations center (NOC). All of these components make an entire satellite broadband system. A satellite refers to a low earth-orbiting satellite that revolves around the earth and covers significant footprints. Gateways can be described as ground stations that help transmit data from the satellite to consumers and vice versa. The satellite system also consists of antennas that are the huge aperture dish fixed on the consumer side and a modem that helps transmit signals from the antenna to the end device such as a mobile or a computer. The component usage is mainly presented on the consumer side.
Depending on the frequency band, the market caters to Ka-band, Ku band, C band among others. More than half of the satellite communication takes place in these bands. However, among these, Ka-band dominates the market for the commercial satellite broadband on accounts of its rising adoption and higher data rates.
The end-users in the market are civil defense, hospitals, education, small and medium enterprises, government agencies and public safety. Out of these, hospitals, civil defense, and public safety turn have seized the largest portion of the market, since these are associated with emergency services.
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The geographical analysis of the commercial satellite broadband market covers North America, Europe, Asia Pacific (APAC) and the rest of the world (RoW).
North America and Europe are the top markets for commercial satellite broadband. Plummeting demand for corporate enterprise networks as well as consumer broadband combined with rising need for high-throughput connectivity in aviation and shipping are boosting the demand for the commercial broadband satellite services market in these regions. Mounting use of high throughput satellite (HTS) for broadband communication is anticipated to provide numerous opportunities for market growth in the near future.
APAC along with RoW is expected to note remarkable progress, with respect to surge in usage and application of the commercial satellite broadband. The regions comprise rural and least internet connectivity, which boosts product demand. In subsequent years, the market in these regions can enter an era of expansion, fueled by demand for elasticity in price-sensitive segments like consumer broadband access, inflight connectivity, cellular backhaul, and Wi-Fi hotspots.
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